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We’ve noticed some questions from our valued publishers:
“Is Yom Digi Media still working with Google AdX?” or “I heard you lost GCPP (Google Certified Publishing Partner) status, is this true?” “Why doesn’t Yom Digi Media appear on the official GCPP directory anymore?” “Does this mean Yom Digi Media is no longer authorized to provide premium monetization tools and services through Google?“
The short answer? No. (Rest assured, we’re here to stay. Count on us to continue supporting you and your website monetization goals.)
While it’s true that our Google Certified Publishing Partner (GCPP) status has changed, our direct Google AdX partnership remains fully active, and your revenue is growing stronger than ever. Here’s why certifications don’t define success—real results do.
Please Note That: Nerium, Avalon, HBDR, Wortise, Sorbet, African Media, CRZ, Zoklent, GM Digital, Metup, IAS LLC, and AdSparc may not appear in the GCPP partner directory but remain active and trusted partners with Google AdX and still providing MCM Delegations to Publishers.
What is GCPP (Google Certified Publishing Partner)?
GCPP is a program by Google that recognizes and certifies partners who have proven expertise in helping publishers maximize their revenue through the use of Google Ad Manager products. This program was previously known as the DoubleClick Certified Marketing Partner (DCMP) program but was rebranded in 2018 to better reflect the evolution of Google’s advertising solutions.
Why Success is Measured by Results, Not Certifications Like GCPP
It might be tempting to solely rely on certifications like GCPP as a measure of success, but the truth is that results matter more in the long run. While being a certified partner shows a certain level of expertise and knowledge, it doesn’t guarantee success for publishers. Here are a few reasons why success is ultimately measured by results, not certifications:
#1: GCPP ≠ Google AdX Access
Many publishers assume GCPP status is the only way to access Google AdX. That’s a myth.
- Fact: GCPP is a marketing certification—not a technical requirement for AdX demand.
- Reality: We maintain direct Google AdX integration through our partnerships and tech stack.
#2: Why We’re Actually Better Without GCPP?
Losing GCPP forced us to innovate—and that’s been a good thing for publishers.
- We diversified demand: Beyond just Google AdX, we integrated premium header bidding, direct advertisers, and global SSPs—reducing reliance on any single partner.
- Better optimization: Our AI-driven bidding adapts faster than “certified” partners stuck in rigid setups.
- More transparency: No vague promises—just clear reporting on what drives your revenue.
Result? Many publishers see 40-60% higher RPMs with us than “certified” competitors.
#3: But How Are You Still Working with Google?”
Great question. Here’s the breakdown:
- Technical Access: We connect to Google AdX via OAuth 2.0 and Google’s Open Bidding API—the same way most non-GCPP partners do.
- Demand Partnerships: We work with Google MCM partners to ensure full AdX demand coverage wherever possible.
- Data and Optimization: We have access to Google’s auction data, which helps us optimize your AdX demand stack for increased revenue.
#4: What Really Matters for Your Revenue
Instead of fixating on certifications, ask:
- ✔ Are my earnings growing?
- ✔ Is demand competitive?
- ✔ Do I have transparency and support?
At Yom Digi Media, the answer is yes across the boar
#5: Publishers Who Switched to Us From GCPP Partners
Don’t take our word for it. Here’s what partners say:
“We left a ‘certified’ partner for Yom Digi Media—our AdX RPMs jumped 45% in 2 months.”
“The support is night-and-day better. No more generic ‘trust the badge’ replies.”
“We saw immediate improvements in our fill rates and overall revenue after switching to Yom Digi Media.”
“Transparency is a game changer. We finally have full visibility into our ad performance and earnings.”
“Yom Digi Media’s demand partners are top-notch, resulting in highly competitive CPMs for our inventory.”
“Our account manager at Yom Digi Media goes above and beyond to help us optimize our ads for maximum revenue.”
Don’t just take their word for it, see the results for yourself by switching to Yom Digi Media as your advertising partner. With our focus on growth, transparency, and support, we strive to help publishers increase their revenue and reach their goals. Don’t settle for average ad performance, partner with Yom Digi Media to see a significant boost in earnings.
Why Revenue-First Strategies Matter?
If you’re serious about growing your business, stop chasing certifications and start chasing results. Certifications may look good on paper, but revenue growth is what propels a business forward.
Yom Digi Media prioritizes your financial growth through tailored strategies, actionable insights, and proven processes that deliver real impact. We thrive on your success story becoming the next chapter of our own.
Want to stop wasting time and start seeing real change? Contact us today to pave the way for better performance and stronger results.